Call to Arms by Sasha Dichter
The secret of fortune is joy in our hands. – Ralph Waldo Emerson
What if today, right now, no jokes at all, you were actually in charge, the boss, the Head Honcho. Write the “call to arms” note you’re sending to everyone (staff, customers, suppliers, Board) charting the path ahead for the next 12 months and the next 5 years. Now take this manifesto, print it out somewhere you can see, preferably in big letters you can read from your chair.
You’re just written your own job description. You know what you have to do. Go!
(bonus: send it to the CEO with the title “The things we absolutely have to get right – nothing else matters.”)
(Author: Sasha Dichter)
Call to Arms by Andrew Cairns
If the bottom line is just more money, more profit, more revenue, more clients... employees and clients relationships and motivations are largely going to be based on the same. A more healthy and sustainable way of doing business is - yes to aim to do well economically (earn revenue) - but also to balance that against social and environmental impact. Your employees (and hopefully clients) will only be happy and loyal in the long-term if you take into account their overall well-being (economic, social and environmental) and that of future generations (the concept of sustainable development).
Rather than offering your employees monetary bonuses and 'team-building' go-kart event, offer them for example : a bike (on condition they cycle to work), flexible work-hours (and possibility to work at home sometimes), deals on energy-saving devices / energy-autonomous housing and the opportunity to do volunteer work.
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